Google. Environmental Graphics - Directors Cut Reel

A collection of visual explorations we did some time ago for Google, working closely with their Experience Studio Team dedicated to refreshing the center’s experience globally. The idea is to captivate with simplicity, playing with geometric shapes and rhythmic compositions. The original request was to develop and animate a series of modes for stair risers as a surprising enhancement to an everyday structure. Scalable, and to be used in multiple centers, we worked on deploying the experience in the Mountain View Partner Plex Customer Experience Center. CREDITS: Directed by NotReal Creative Direction: Milton Gonzalez, Valeria Moreiro Executive Production: Roberto Connolly Art Direction: Flor Tasso Animation Direction: Macarena Mosquera Line Producer: Lucila Mansur Design: Flor Tasso, Lu Borzi, Octavio Pollono, Martin Orza, Manuela Caceres Animation: Macarena Mosquera, Sergio Fuego, Milton Gonzalez, Lucas Ferraguti, Juan Pablo Sciaccaluga Sound Design: Lucas Totino Tedesco Client: Google Google’s Team: Alicia Fairclough-Buford, Minh Nguyen, Borys Semianov, Jessica Shipp source: